Africa Forward
Creating convergence across a complex regional stakeholder environment.
High-level convenings in Africa routinely fail not because the content is wrong, but because the right people are not in the room and the agenda does not speak to the decisions they are actually trying to make.
Momentum was retained to provide the stakeholder architecture that would give the summit the participation and resonance it needed to produce real outcomes.
Stakeholder strategy as programme design.
Principal stakeholder mapping
Identification of the decision-makers and influencers whose participation was essential to the summit achieving its stated objectives.
Engagement sequencing
Design of the outreach architecture — who was approached first, in what order, and by which channel — to build momentum before the event.
Programme architecture
Support in shaping the agenda so that the content matched the decision environment — translating aspirations into framing that resonated with the intended audience.
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